Why One is Better than Two
The CRM system occupies two distinct roles in most companies: for most Managers and Executives it is a necessary and potentially rewarding tool that helps salespeople generate revenue. For most salespeople it is the bane of their professional existence, representing time spent on something that holds little promise of personal benefit.
Salesforce is the one answer for both salespeople, and their managers. Working from within Microsoft Outlook, the business and sales touchstone, SalesDesktop creates a truly unified sales workspace that provides access to all CRM data in a format that is both enhanced and easy to work with.
Based on the familiar Outlook format, new tabs and menu options have been added to bring functionality and new combinations of information that adds new insight to customer profiles. Each component of the CRM is represented in SalesDesktop, making it easy to cross-reference information, track leads and opportunities, or any of the standard functions of a CRM.
SalesDesktop seizes on the strengths of Microsoft Outlook as the standard email client for business people, bringing new functionality that mines customer emails for new information that help to build customer profiles, and recognize new opportunities.
The working environment is Microsoft Outlook, this means that whether online or on a plane, salespeople can work with their customer data in a natural way, anywhere. SalesDesktop's invisible and automatic synchronization process ensures that both the CRM and other team members' information is always updated and accurate.
With SalesDesktop you get all of the benefits of a powerful CRM matched with the convenience and usability of Microsoft Office. With SalesDesktop, one is definitely better than two.
